Bicycle kick on a Rio beach at sunset

Amini Football and Development

Beyond
the Game

Football. Brazil. Beyond the Game.

Three international football experiences · São Paulo, Brazil

01The idea

Football is bigger
than the game.

Brazilian football is not simply something you watch or play. It is a culture, a community, a language, an industry, an identity and a way of connecting people.

  • Sport
  • Culture
  • Community
  • Identity
  • Education
  • Career
  • Art
  • Connection
Players and coaches forming a huddle around a ball on the pitch
There is more than one way to experience the game

Three ways to live Brazilian Football.

02Three ways in

Three ways to live Brazilian Football.

Different experiences for different reasons — not versions of the same trip.

Beyond the Game — Football Abroad

Play

Football-first. Train. Play. Compete. Experience Brazilian football from within the game.

Duration
7–10 days
Group
6–25 participants
Based in
São Paulo

From US$2,300 pp

Beyond the Game — Immersion Excursion

Experience

Matches. Stadiums. Supporters. Culture. Brazilian football experienced from the inside and beyond the pitch.

Duration
10–12 days
Group
6–16 participants
Based in
São Paulo · potential Rio de Janeiro

From US$2,800 pp

Beyond the Game — Scholar-Athlete Brazil Program

Play. Live. Learn. Change.

A residential international student-athlete experience combining football, culture, inquiry, community and positive action.

Duration
2 weeks
Group
6–25 participants
Based in
São Paulo

From US$3,000 pp

Starting prices per person.

On every programme, chaperones and staff are consistently present for under-18s travelling alone, including in accommodation and lodgings. Under-18s are separated from over-18s and adults in any mixed group.

03Football Abroad

Play

Train, Play and Compete in São Paulo.

The football-first stream. Participants live the rhythm of a Brazilian football environment — technical and tactical work, small-sided games, competition, recovery and match analysis. Primarily for ages 16–22; 15-year-olds considered case by case.

Training balls, cones and hurdles laid out beside the pitch

On the ball

Ball mastery, first touch, passing, receiving, dribbling, decision-making, conditioning and recovery.

Understanding the game

Positional behaviour, spacing, pressing, transitions, team principles and tactical examination — not drills for their own sake.

  • Futsal
  • 7-a-side
  • 11-a-side
  • Friendlies
  • Academy exposure
  • Portuguese football vocabulary

Club access, matches and visits are offered where available and subject to confirmation.

04Beyond the pitch

The player is more than football.

A different football culture, unfamiliar teammates, another language, real competition and real uncertainty. That is where resilience, leadership, communication, adaptability and confidence are built.

What happens if football changes, ends, or takes a different direction?

  • Coaching
  • Scouting
  • Sports science
  • Performance analysis
  • Media
  • Football management
  • Agency
  • Entrepreneurship
  • Administration

Exposure and education, not recruitment. No trials, contracts, placements or club selection are offered or implied.

05Immersion Excursion

Experience

Experience Brazilian football.

For people who love football but have no wish to train as footballers. Matches, stadiums, supporters, chants, rivalries, museums, clubs, food, Portuguese and samba — São Paulo, with potential Rio de Janeiro experiences.

Supporters raising flags and phones as pyrotechnics light a packed Brazilian stadium
Matchday · São Paulo
Corinthians supporters beneath a large club flag in a packed São Paulo stadium
Supporter culture · São Paulo
Aerial view of Rio de JaneiroMaracanã stadium and Rio de Janeiro at sunset
Samba drummers performing on a pitchBrazilian percussion group performing in a colourful street

Playing is optional and recreational — a kickabout, futevôlei, beach football, futsal, or the famous Brazilian rachao. There is no daily training requirement, and no tactical curriculum.

06Scholar-Athlete Brazil Program

Scholar-Athlete Brazil Program · The most ambitious of the three

Play. Live.
Learn. Change.

A two-week residential international student-athlete experience in São Paulo, where young people from diverse backgrounds live, train, compete and learn together while exploring football as sport, culture, art, social institution and vehicle for human development.

Young players watching a match analysis session on screen
Residential life is curriculum, not accommodation

Amini owns Amini Beyond the Game. The Scholar-Athlete Brazil Program is currently seeking endorsement from an international education institution. It is not yet endorsed or approved by any such institution.

Safeguarding for under-18s

Chaperones and staff are consistently present for under-18s travelling alone, including in accommodation and lodgings. In any mixed group, under-18s are accommodated and supervised separately from over-18s and adults.

07Safeguarding & care

Safeguarding is not a footnote

Their safety comes first.

Every Beyond the Game programme is built around the wellbeing of the young people on it. Safeguarding is a core component of the experience — planned, staffed and supervised, not assumed.

Chaperones and staff, always present

Chaperones and staff are consistently present for under-18s travelling alone — on the pitch, on excursions, and in accommodation and lodgings.

Under-18s kept separate

In any mixed group, under-18s are accommodated, lodged and supervised separately from over-18s and adults.

Across all three programmes

The same safety and safeguarding standards apply to Football Abroad, the Immersion Excursion and the Scholar-Athlete Brazil Program.

08The four movements

Play

Football · competition · performance · creativity · joy

Live

Residential life · Brazil · culture · relationships · independence

Learn

Inquiry · research · reflection · critical thinking

Change

Community engagement · Football for Change · positive action

Mind · Body · Character · Culture · Community · Purpose

Mind
Inquiry, research, critical thinking, data
Body
Training, competition, recovery, sports science
Character
Resilience, leadership, courage, adaptability
Culture
Brazil, Portuguese, supporter culture, identity
Community
Grassroots, women's football, local partners
Purpose
Football for Change, careers, life beyond playing
09Inquiry

Football can teach us about the world.

How much power does football really have — and what happens when we deliberately try to use it for human development?

Experience→Reflect→Question→Understand→Act
Unite peoplebutDivide communities
Create opportunitybutReproduce inequality
Enable mobilitybutCreate exploitation
Empower womenbutSit in unequal structures
Welcome refugeesbutExclude outsiders
Generate wealthbutLeave grassroots underfunded

Credibility comes from questioning football, not simply celebrating it.

10Football for Change

From football to action.

Identify→Research→Design→Pitch→Act

Participants choose a real question — football and education, women's access, refugee integration, grassroots access, sustainability, player welfare — research it, map the people involved, design a possible response and pitch it.

The Amini Circle

  • What happened?
  • How did I feel?
  • What did I learn?
  • What challenged my assumptions?
  • What did I contribute?
  • What will I do differently?

Reflection turns activity into education.

Immersion Portfolio

Football development, cultural observation, interviews, research, leadership and personal growth — documented across the two weeks.

My football beyond football.

11The Cup & the approach
Illuminated São Paulo city sign at night

Proposed · subject to confirmation

The Beyond the Game Cup.

A proposed three-day Friday-to-Sunday culmination: around six teams, round robin, top-four playoffs, semifinals and a final. Preferred format 7-a-side, with 11-a-side as an alternative and futsal as a fallback.

The Amini approach

Football + Brazil + International experience + Culture + Human development

The advantage is not any single component. It is the integrated experience. Brazilian youth take part as partners, not as objects of observation.

The Amini Football Lab is an enabler, not a prerequisite; programmes run through external football facilities where required.